Whisky 1901 Unveils Corporate Rebrand to Support Strategic Vision

Whisky 1901 is excited to announce the launch of its corporate rebrand today. The timing of our new brand identity is reflective of the significant changes taking place across our organisation. Our renewed sense of purpose, energy, and enthusiasm are embodied in the new brand identity, showcasing a company that is continuously moving forward.

The launch of our new brand identity is another significant milestone in the evolution of Whisky 1901. As we continue to reinvent ourselves, we are taking a fresh and forward-looking approach to the market. Our new branding reflects our commitment to delivering exceptional service and personalised investment opportunities to our clients.

We are proud to introduce our new corporate brand, and we believe it will resonate with our clients, employees, and stakeholders. We look forward to continuing our journey of growth and transformation as we strive to be a leader in the Scottish whisky investment industry.

The new logo serves as an elegant face of the brand using a refined circle pattern to represent the six hoops of a whisky barrel. The marque is paired with a classical serif typeface to reflect the timeless values of investment companies and their experience in the industry. The non-aligning numerals provide a sophisticated approach that builds on the luxurious feel of the brand.

Aaron Damiano Sparkes, Founder and Managing Director at Whisky 1901 commented “the rebranding initiative comes at a strategic time in the company’s history. The launch of the new brand identity is a testament to Whisky 1901’s position as a leading Scottish whisky investment firm. The company’s focus on quality will remain steadfast as it continues to innovate and transform to meet the evolving needs of its clients and the market.”

The new branding will be rolled out in the coming weeks and will include a newly launched website. The improved site will provide an enhanced experience for clients and be a valuable resource to understand our business, solutions, culture, and commitment to our people.

About Whisky 1901

Founded in 2019, Whisky 1901 is a premier Scottish Whisky investment firm that specialises in connecting potential investors with the perfect cask of Scottish whisky. Our expert team brings years of financial experience and deep knowledge of the whisky industry to help guide investors through the selection process and find the ideal investment opportunity. We take pride in providing personalized assistance to ensure that each client finds the best investment to suit their unique needs.

With over 1,000 whisky casks currently under management, Whisky 1901 has earned a reputation for excellence in the industry. We work with more than 250 international clients, offering them access to exclusive investment opportunities in some of the world’s most sought-after whiskies. Trust us to help you navigate the world of Scottish whisky investments with confidence and expertise.