Top Tips for Mastering Alternative Investments

Diversifying your portfolio

Whether you are beginning your investment journey or an experienced investor, there are always new ways and good reasons to diversify your portfolio. It could be to include something you are particularly passionate about or a new growth area which could help you realise a healthier profit.

Whatever the reason, here are a few things to consider when making your next investment move and why alternative investments and whisky cask investment in particular might be worth a look.

Alternative asset investment on the up

In 2023 alternative investments across the globe accounted for 42% of all strategic asset allocation. This included private equity, real estate, hedge funds, gold/precious metals, art and antiques, amongst others. The industry has also been growing steadily over the past few years with a 7% increase in investments from 2020-2024.

Indulge your passions

Investments in alternative asset classes, particularly luxury items such as watches, classic cars and alcohol including wine or whisky, is an exciting opportunity to satisfy a passion, as well as offering potential financial returns. A luxury timepiece can be worn and appreciated for its aesthetics, a piece of automotive history can be driven, and you can savour the taste of a premium Scotch whisky. But the head must work in tandem with the heart in all matters investment related.

Evaluate the risk

Navigating the alternative investment market can be daunting, particularly to new investors.

With numerous options available and varied ROI potential, investors must think strategically about each class of investment to maximise returns. This usually starts with determining how much, or what percentage, of their portfolio to dedicate to each asset based on appetite for risk.

With such dramatic growth in recent years, investors need to familiarise themselves with the strategies necessary to assess alternative investment options and how they can optimise their portfolio diversification.

Seek expert advice

To fully understand the alternative investment market, investors must undertake comprehensive research into the investment’s historical performance, the market conditions and whether the investment is subject to set regulations. Partnering with experts in the respective fields will provide the right type of advice for the scenario and opportunity being considered. For example, many traditional investments are regulated by the Financial Conduct Authority (FCA), while others, such as gold, whisky and cryptocurrencies, are not presently FCA-regulated, meaning there’s even more reason to exercise caution and seek the right advice when beginning on this journey.

Undertaking a risk assessment with an investment broker can provide investors with the knowledge to make an informed decision about investing in alternative assets.

Consider whisky investment

Whisky investment, both in bottles and casks, continues to be an attractive alternative investment proposition. While the Knight Frank Luxury Index showed a dip in value for rare whisky bottles in 2023, there was a 280% growth over a 10-year period, showing the huge potential for this asset in the long term.

Last year, a Macallan 1926 single malt whisky was sold for £2.1 million – breaking records as the most expensive whisky bottle sold at auction. In 2022, a rare cask of Arberg was sold for over £16 million – the most expensive whisky ever recorded to be sold globally. While these are exceptional cases, this potential is prevalent in other whisky cask investments, with the BC20 Whisky Cask Index highlighting that whisky casks have ‘significantly outperformed all the traditional investment options in recent years’ with the industry seeing a growth of 14.95% in 2022.

There are no guarantees

As with any investment, there are no guarantees about the return you will make. It is important to note that some alternative investments are unregulated in the UK and the value of investment is variable, so an investor may get back less than the amount invested, and profit is not guaranteed. Therefore, investors should always seek advice from an independent financial advisor before investing.

That said, investors who take advantage of a diverse portfolio and mitigate risks, with multiple assets that perform differently, will see their investments thrive in today’s economic market.

To find out more about the opportunities associated with whisky cask investment, contact our team for more information.

 

by Aaron Damiano Sparkes
Founder and CEO of Whisky 1901
09.11.24

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**Disclaimer**: Important Information Regarding Whisky as an Investment Please read the following carefully before making any purchase. This communication is for informational purposes only and does not constitute financial or investment advice. Whisky 1901 Limited is not a regulated financial institution, and any references to “investment,” “broker,” or “advice” are intended solely for descriptive purposes of our services and should not be interpreted as financial advice.

1. Not Financial Advice or Regulated Services: Whisky 1901 Limited is not authorised by the Financial Conduct Authority (FCA) and does not offer financial or investment advice. Whisky 1901 Limited is an investment platform that provides guidance to its customers. Guidance is in impartial service which will help our customer identify its options and narrow down its choices but will not tell what to do or which products to buy, the decision is yours. Any reference to “investment,” “brokers,” or “portfolio management” is for general informational use and should not be interpreted as FCA-regulated financial services. 

2. Whisky as a Tangible Asset: Whisky is sold as a physical, tangible asset, not a financial product or investment. It does not fall under FCA regulation, and purchasing whisky carries risks that differ from regulated investments like stocks or bonds. Any purchase decision should be made independently and based on personal research and judgment. 

3. No Guarantee of Financial Returns: The value of whisky may fluctuate based on market demand, age, rarity, and other factors. The volume of spirit will decrease over time (known as “the Angels’ share”). “New Make” spirit has to be matured for 3 years, during which time its alcoholic strength could be reduced. However, for the product to be classed as “whisky”, it must retain a minimum strength of 40%. Fees apply, see terms and conditions for details and terms around exiting your investment Past performance is not an indication of future results, and Whisky 1901 Limited makes no guarantees regarding future returns, profit, or resale value. 

4. Market and Liquidity Risks: Reselling whisky can be complex and market-dependent. There is no assurance of quick resale or profit, and potential buyers should consider liquidity risks. References to “investment goals” or “client returns” are illustrative and do not imply guaranteed financial returns. 

5. No Advisory Role: Our representatives, sometimes referred to as “advisers,” “brokers,” or “portfolio managers,” are sales consultants specialising in whisky as a collectible asset and do not provide regulated financial or investment advice. Clients are encouraged to seek independent advice from qualified financial advisors for investment decisions. 

6. The Whisky 1901 Ltd sale price includes a discretionary markup to cover the cost of services provided, including but not limited to, storage, movement and maintenance of casks, insurance, front and back office software. By purchasing whisky through Whisky 1901 Limited, you acknowledge that you understand and accept these terms and are fully aware of the risks associated with purchasing whisky as a collectible asset. You have 14 days to change your mind and request a full refund under our cooling-off period.

 

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